Well folks, it finally happened. The screen in your pickup truck… your last bastion of peace from the chaos of unskippable advertisements… now plays popup ads. Not even subtle ones. We’re talking full-dash, head-unit-commandeering infomercial panels in your RAM 1500, like you’re driving a Times Square billboard on wheels.

  • TranscendentalEmpire@lemmy.today
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    1 day ago

    we just have a vague sense of familiarity with the product. We instinctively buy the more familiar, as the “safer” option. It takes conscious effort to overcome this (which most people don’t have to spare).

    Sounds like a perfect pitch to sell more ads. Like I said, I would hesitate to actually trust any statistical analysis of the effectiveness of advertising done by the same people wanting to sell more ads.

    In a capitalist economy there’s just not a real motivation for researching advertising unless you are a marketing agency. So the vast majority of information is intrinsically biased.

    • cynar@lemmy.world
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      1 day ago

      I think it’s more that if you stop advertising, you start seeing a significant drop in sales. It’s an easy experiment to test.

      The dark art is increasing sales via advertising. That’s where the marketing people pull off the real bullshit.